Full Website Redesign for Accost Insurance — Surrey's Trusted Local Brokerage
Accost Insurance - Insurance Brokerage, Surrey BC
The Problem
Accost Insurance is a family-owned brokerage established in 1998, offering auto, home, business, travel, life, and farm insurance across Surrey and Greater Vancouver. Their existing website was outdated, not mobile-friendly, and didn't reflect the quality and trustworthiness of a brokerage with nearly three decades of experience. Prospective clients landing on the old site had no way to quickly understand the range of coverages available or start the quote process — they were leaving before ever making contact.
Our Solution
Full Website Redesign
We redesigned the Accost Insurance website from the ground up with a modern, professional aesthetic built around their brand values: honest, reliable, and friendly. The new site is fully mobile-responsive with a clear service structure, dedicated pages for each insurance type, and a streamlined quote request flow that guides visitors from their first question to a submitted inquiry in minutes.
Service Pages and SEO Content
We built individual service pages for all six coverage types — auto, home, business, travel, life, and farm insurance — each written with SEO-optimized copy targeting the specific keywords local customers search when shopping for coverage. Structured data, meta tags, and Google Business Profile optimization were set up to improve visibility for local searches across Surrey and the Lower Mainland.
Conversion-Focused Design
The new site prominently features Accost's 4.9/5 rating from 2,000+ reviews, a clear value proposition, and an easy-to-use quote form with coverage type selection. Every page includes calls to action designed to convert visitors into leads, with a mega-menu navigation that makes it easy for users to find the exact coverage they're looking for without friction.
Before vs. After
Live preview — scroll inside each panel to explore both sites.
The Result
Accost Insurance now has a modern website that presents their 26+ years of experience with the credibility it deserves. The new site performs on mobile, ranks for local insurance searches, and converts visitors into quote requests. It reflects who Accost actually is — an experienced, trustworthy local brokerage that puts clients first.
"The new site finally looks like the business we've built over the last 26 years. Clients comment on it all the time and our online inquiries have noticeably increased."
- Accost Insurance
Services Used
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